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Building a Reliable Team

One of the greatest struggles gym operators have is building a team of managers, front desk staff, instructors and personal trainers that are dedicated to improving member experience. Having a reliable team that is always putting members first is absolutely critical to building a loyal community. 
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Birds-eye View 

Fitness One gives club owners an overall picture of how well each of their locations is retaining and acquiring members.


Maintain Your Team to Maintain Your Members

In addition, Fitness One offers customized dashboards that identify top performing sales people and personal trainers so it is now easier to maintain a staff dedicated to success. 



 
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Lack of Motivation 

One of the biggest struggles among Traditional gyms is keeping members motivated. Oftentimes, members quickly become disengaged and have a hard time justifying paying for a membership they are not using or enjoying, ultimately leading to cancellation. 
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Track Member Behavior 

Fitness One provides club owners with a list of members who are at risk of cancelling, based on behavioral patterns that indicate disengagement.

Prevent Cancellations

With this list, gym operators can now prevent cancellations by sending out promotional messages to these members with catered offerings based on which member profile type they fall into. 

"Gym attendance statistics show that these 62.5 million health club members use a club or studio for an average of 104 days a year"

IHRSA, 2019

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Improving Classes and Amenities

Club owners tend to struggle with determining how to improve classes and programs in order to provide current members with the ultimate fitness experience while still attracting new members.
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What Do Your Members Value?

Fitness One provides a detailed report about each revenue stream your club offers. In that report, Fitness One identifies which offerings each member profile participates in and values the most.

Better Classes Powered by Your Data

By keeping close track of data around class attendance, high traffic times and the demographic of each class, gyms can optimize resources by using data to inform a better overall experience for members.

 

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Data-Backed Decision Making 

The lack of business intelligence tools and reporting applications within the fitness industry have left club operators with an unclear picture of their gym's overall performance. 
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One Stop Data Shop

Fitness One helps club owners aggregate all of their data in one platform to help them make data-backed decisions to increase revenue, hold staff accountable and improve member experience. 

"Nearly 50% of enterprises now expect BI to deliver better decision making, making the areas of reporting, and dashboards must-have features."

Forbes, 2019

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