1

Reengage or Resist 

Many club owners are unsure if contacting a dormant member can result positively with reengagement or negatively and just push them closer to cancellation. 
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Communication Made Easy 

Fitness One helps club owners to determine the appropriate members to reach out and re-engage; as well as, the dormant members you should not disrupt.

Smart Segmentation

Fitness One segments your members and groups them into profiles so club owners can strategically limit messaging to members that match the dormant profile.

franchise sleeper member
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2

Data-Backed Decision Making

The lack of business intelligence tools and reporting applications within the fitness industry have left club operators with an unclear picture of their gym's overall performance. 
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Business Intelligence Built for You

Fitness One seamlessly aggregates all of your data in one platform and unlike other BI tools, it presents your data in a way that is not only simple to understand but easy to take action on. 


 
"Dashboards, reporting, and self-service business intelligence are the three most important use cases of business intelligence today"

Forbes, 2018

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3

Acquire The Right Members

With the abundance of ads and marketing tactics out there today, your efforts are bound to get lost in the shuffle until you can identify which types of new members you want to attract along with which marketing platforms are best to reach them through. 
 
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Hyper-Focused Marketing

Fitness One identifies the best marketing platforms to communicate with prospective members based on the member profile type they match.

Achieve Real Results

So now, club operators can concentrate their marketing efforts based on attributes and behavioral patterns to prevent waste and achieve a higher conversion rate. 

 

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4

A Member-Centric Experience 

One of the greatest challenges among club operators is truly understanding the wants and needs of their members and then articulating different ways that their management teams and staff can actionalize that information. 
 
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Build The Right Team

With Fitness One, gym operators, management teams and staff can have a comprehensive and unified understanding of the variety of member types they serve and how to cater to their wants and needs to facilitate a complete member-centric experience. 

"Client-centricity is the most important factor in a successful business digitalization, since client-centric companies are 60% more profitable compared to companies not focused on the customer"

Deloitte, 2017

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